Kim Kardashian sues Old Navy over lookalike in ads By Anthony Mccartney, Associated Press Updated 7/21/2011 10:08 AM LOS ANGELES — Kim Kardashian wants Old Navy to stop using a lookalike to advertise its clothing. The reality show starlet and model on Wednesday sued the clothing store and its parent company, Gap, in a Los Angeles federal court alleging their ads violated her publicity rights with ads that feature a woman who looks like her. A video of a broadcast ad featuring a smiling, dark-haired woman who bears a resemblance to the real Kardashian has been viewed more than 2 million times on Old Navy's YouTube channel. Kardashian's lawsuit says consumers may be confused by the ads and the model's actual endorsements, which include her own clothing store and shoe line. A commercial, titled, "Super C-U-T-E," began airing in February and Old Navy is still using some of the promotions, the lawsuit states. The case cites all the benchmarks of modern celebrity: her 8 million followers on Twitter, more than 5 million fans on Facebook and ranking as one of the most searched-for celebrities on the Internet. Kardashian "has invested substantial time, energy, finances and entrepreneurial effort in developing her considerable professional and commercial achievements and success, as well as in developing her popularity, fame, and prominence in the public eye," the lawsuit states. Louise Callagy, a spokeswoman for San Francisco-based Gap said the company has not yet seen the case and had no comment. Kardashian, 31, has rocketed to fame in recent years after gaining prominence as a friend of Paris Hilton and for having a sex tape. She appears along with her family on the E! Entertainment Television series "Keeping Up With the Kardashians" and routinely graces magazine covers. Her lawsuit is seeking unspecified damages and wants a federal judge to prevent Old Navy from using a Kardashian lookalike model in its ads again. The model in the ads, Melissa Molinaro, is not named in the lawsuit. She expressed exasperation that the resemblance was being pointed out again. "Were (sic) still talking about this," she posted on Twitter, noting the ad ran five months ago. "Some people have too much time on (their) hands."
lippy thought this was an interesting tie in to endorsements...kim kardashian is claiming that old navy is using a look a like to sell their clothing...the real kicker is that this model is dating reggie bush:smt049
Fuck that talentless media whore and the Armenian Camel that brought her to Los Angeles. She is suing Old Navy for using a look alike? That bitch would not have a name if she was not sucking a black dick and taking it up the ass on Ray Jay video, GTFOH. I will give her this tho, she is capitalizing on stupid Americans and laughing all the way to the bank.
Praise Jah, God, Allah and Buddah for people like Kim to show us what's really important in life. Fuck, I mean I thought the Western collective consciousness was going crazy for awhile there... oh, wait a second...
You would think she hadn't made a nickel of the public. I think she should move on. If the other girl resembles Kim so much and she wants to be a model too, then what? She can't make a living off her looks?? I think that she is with Reggie is the whole point. If I was Kris Humphries I'd be calling off the wedding if she still is that interested in Reggie.
this^ "look a likes" of famous people make mucho money...the interesting thing is that this girl is not promoting herself as a look a like...she won the spot on that commercial fair and square...
Now that is unusual, a woman who makes her living by doing whatever to get before the camera is complaining about someone else who is doing the same thing.
